Ouyi Bearing Enterprises Are Not Worried about Large Orders
Taking advantage of high salary and intelligence to participate in sales exhibitions and move towards the international market
Ouyi Bearing Enterprises Are Not Worried about Large Orders
We are sorry, our orders have been arranged until the end of the year and there is really no time to produce. On the morning of September 10th, before 7:00 am, Wang Huawen, the chairman of Zhejiang Ouyi Bearing Manufacturing Co., Ltd., rejected an order worth 150000 yuan voluntarily submitted by a Belgian customer over the phone. At that time, he was busy directing workers to pack a 7-meter-long straight optical axis and send it to France. According to statistics, this small enterprise covering an area of five acres achieved sales of over 25 million yuan from January to August, with monthly average sales exceeding 3 million yuan. It has become one of the five AA level tax payers in Liandu District.
In 2006, Ouyi Bearing was established in the Tianning Temple Industrial Zone with a registered capital of only 1 million yuan. Over the years, Ouyi Bearing currently has long-term cooperative customers in 35 countries including Germany, the United States, Belgium, and Japan. We are small in scale, but we serve world-class enterprises. These five acres of land are not large, but it is now a large platform to connect domestic enterprises with foreign markets, "said Wang Huawen.
Behind the astonishing miracle lies the three "astonishing" actions of Ouyi Bearing. Before the establishment of the enterprise and the installation of equipment, Wang Huawen's first task was to "borrow wisdom with high salaries" - to first obtain cooperation with research institutions. Starting from a different perspective, Ouyi Bearing has now been able to produce products like a 7-meter-long linear optical axis that cannot be seen in any domestic bearing factory. In the middle of March this year, after placing an order of 700000 dollars, Türkiye businessmen Maimaiti repeatedly said that the bearing products produced by Ouyi are the best.
With the successful use of intelligence, this small enterprise immediately launched a large-scale marketing campaign that was "mismatched" with its own scale. Since 2006, among the four major domestic bearing exhibitions, Ouyi has never failed. At the same time, Ouyi invests over 100000 yuan annually to showcase itself on multiple international internet platforms. Nowadays, huge Ouyi billboards stand on multiple highways in Shanghai and Hangzhou.
The third astonishing move occurred in 2008 during the financial crisis. At that time, this small enterprise, which was not worried about food and clothing, recruited a large number of people and established the Ministry of Foreign Trade. We have always wanted to expand and take the step towards the international market sooner or later. When others are shrinking, it is our opportunity to enter. "Wang Huawen said that 60% of Ouyi's sales this year come from foreign trade.
Nowadays, by building a procurement network, Ouyi has also achieved the goal of "organizing all sources of goods from all over the country in the first time", becoming a "bearing procurement center" for global merchants in China.
With this, Ouyi has launched a "monthly quotation" this year, which adjusts product prices in real-time based on exchange rate changes, ensuring a "non shrinking profit margin".
On September 9th, we accepted the latest quotation for an order worth 150000 yuan from Belgium to Ouyi. After taking on the order, the three Lishui bearing companies that had already been identified were fully engaged in OEM production for Ouyi. Through this approach, this small enterprise covering an area of five acres has also driven over 20 bearing enterprises in Lishui.